Rick Liebling Discusses The Speed of Which Culture is Changing
THE MIAMI AD SCHOOL INDUSTRY HERO SERIES
Recently Rick Liebling, Creative Culturalist at Y&R New York, stopped by the Miami location for their Industry Heroes series. Check out the videos below to see Rick discuss the role of a creative culturalist, protecting a brand’s “blind side” and dealing with the blitz scheme, cultural singularity and the speed of change, how a porn star becoming a mainstream actress has more to do with brands than you think and ultimately, why the more we know, the less we understand.
Disappearing City Aki Chang, AD; Fulya Gulel, CW; Luis R. Serrano, AD
Renault Reyn Soffe, AD; Ben Heiger, CW
FHM Magazine Marjorieth SanMartin, AD; Jinho Kim, AD
Nooka Wears Us Kevin G. Reilly, AD; Megan Adamson-Jackes, CW
The Low Emission Hitchhiker Henrik Düfke, CW; Thibault Gerard, AD; Bjorn Borstelmann, AD